Everything about Mister Donut totally explained
Mister Donut is a large
doughnut franchise. Once an American icon, the franchise now operates mainly in Japan and other Asian markets.
Corporate history
North America
Mister Donut was founded in 1956 and had locations across most of North America.
Mister Donut was the largest competitor to
Dunkin' Donuts, which was founded in 1950, prior to being acquired by Dunkin' Donuts' parent company, Allied-Lyons, in February 1990.
After the acquisition of Mister Donut by Allied-Lyons, all Mister Donut locations within North America were offered the chance to change their name to Dunkin' Donuts. Now only a scattered few locations still hold the name Mister Donut.
Japan and Asia
In 1983, Duskin Co. Ltd of
Osaka Japan acquired the rights to franchise Mister Donut throughout Japan and Asia. Mister Donut is the largest donut chain operating in Japan.
Marketing presence
Mister Donut has a distinctive orange and white logo in the likeness of a moustachioed chef (see photo above). More recently, the chain developed a set of mascot characters based on its donuts. One character in particular, "Pon de Lion" (a lion with a mane shaped like its "
pon de ring" donut line) has become equally recognizable (if not moreso)to customers in Japan.
One popular Mister Donut advertising jingle featured a song sung by two people in various settings:
» Hey, Mister, that's a doughnut!
Hey, Mister, that's a
Mister Donut doughnut!
Global locations
Asian market
Today, the Mister Donut brand survives in
Japan,
Thailand,
China, and the
Philippines, and the company is expanding into other areas of
Asia such as
Taiwan, and
South Korea. In Taiwan, the chain is owned by a joint venture between Duskin and the
Uni-President Enterprises Corporation, which also operates
7-11 and
Starbucks stores in Taiwan.
Japan
In Japan, Mister Donut is owned by
Duskin Corporation. Mister Donut is the largest Donut franchise chain in Japan. Many Mister Donut stores in Japan house
Yamucha sub-stores that serve a small variety of
dim sum. These sub-stores are usually advertised with the phrase "San Francisco Chinatown," reinforcing the chain's American image even while selling Chinese food.
Central America
El Salvador
There are also numerous Mister Donut locations throughout
El Salvador in
Central America.
North America
Canada
Mister Donut operations downsized in the late
1990s with its stores located mostly in
Toronto, Ontario. Of the five stores, only three survive today with the name but are not associated with the current chain.
United States
There are many stores in the
Pennsylvania and
Ohio region that didn't convert to Dunkin' Donuts, mostly due to being too close to existing Dunkin' Donuts locations at the time. Nine Mister Donut owners formed a cooperative to continue to receive bulk pricing on materials. These stores are now known as Donut Connection and serve the same menu and recipes as Mister Donut once did. There are hundreds of Donut Connection franchises in Pennsylvania, Ohio, and nearby states. Only 9 stores left with the Mister Donut name in the United States that didn't change their name to Dunkin Donuts. They are:
- 2720 Grovelin St., Godfrey, Illinois
- RR 611, Stroudsburg, Pennsylvania
- Crossroads Plaza, East Stroudsburg, Pennsylvania
- 40 S. Main St., Carbondale, Pennsylvania
- 1701 N. Federal Hwy., Hollywood, Florida
- 709 W. Hallandale Beach Blvd., Hallandale Beach, Florida
- 801 Norman Eskridge Hwy., Seaford, Delaware
- 5234 Summit Bridge Rd., Middletown, Delaware
- Pensvle Shopping Ctr., Medford, New Jersey
Further Information
Get more info on 'Mister Donut'.
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